“The Golden Mile is a great opportunity, but it’s crucial that the council works with us to ensure a design that supports the area’s economic health.” 

Revitalizing Wellington’s Courtney Place is a crucial focus for local leaders, including Jeremy Smith. Known for its vibrant nightlife, Courtney Place faces economic challenges that threaten its vitality. Jeremy Smith, a prominent figure in Wellington’s hospitality scene, is spearheading efforts to address these issues. His work aims to ensure the success of this iconic area and contribute to the revitalization of the Golden Mile.

Jeremy Smith’s Role in Revitalizing Wellington’s Courtney Place

Jeremy Smith, originally from Johannesburg, South Africa, has become a pivotal figure in Wellington’s hospitality scene. As the director of Trinity Group and a board member of Hospitality New Zealand, Smith has spent over 25 years shaping the local hospitality landscape. His group has owned and operated several iconic bars, restaurants, and hotels in the city, including the Cambridge Hotel, Trinity Hotel, Lulu, and El Horno. Despite the economic downturn, Smith remains committed to the industry, working tirelessly to keep these establishments running in Courtney Place . 

Challenges and Collaboration of Revitalizing Wellington’s Courtney Place

Smith acknowledges the economic difficulties facing Wellington, particularly due to public service cuts and the rise of remote work, which have significantly impacted central city businesses. Nevertheless, he remains optimistic about the future. “Cycles come and go,” he says, emphasizing the importance of collaboration in navigating these challenges. He is part of a broader effort involving the council, the police, and other business owners to revitalize Courtney Place. 

The revitalization strategy has three key phases: 

1. Safety and Security

Collaborating with the police and council to implement a new bylaw in Courtney Place that enhances security. This includes empowering businesses to issue trespass notices and address issues like street sleeping. 

2. Beautification and Urban Design

Improving the aesthetics of Courtney Place through better lighting and street cleaning to create a more inviting atmosphere. 

3. Activations

Hosting events such as a major New Year’s Eve party and a fan zone for All Blacks games to draw crowds and energize the area.

The Future of Wellington’s Golden Mile

Smith is cautiously optimistic about the future of Courtney Place. Its success depends on the Golden Mile, a major urban development project in Wellington. Smith sees potential in the Golden Mile but is concerned about its current design. He believes the design may not support local businesses.

“The Golden Mile is a great opportunity,” he says, “but the council must work with us to ensure a design that supports the area’s economic health.”

Leadership and Influence 

Smith is also a key leader in the industry. As a prominent figure in Hospitality New Zealand, he has helped shape the organization’s direction. His leadership and expertise have made him a leading voice in Wellington’s hospitality sector and hopefully will be revitalizing Wellington’s Courtney Place. Smith often shares his insights on business panels and forums focused on the city’s economic health.

Jeremy’s Favorites and Final Thoughts 

The interview concluded with some quick questions. Smith’s favorite restaurant is Lulu, and his favorite beach is Clifton Beach in South Africa. As for the upcoming rugby match between South Africa and the All Blacks, Smith predicts a close game, with South Africa winning 15-12.

Conclusion 

Jeremy Smith’s insights highlight the challenges and opportunities in Wellington’s hospitality industry. With a focus on collaboration and community-driven initiatives, Smith and his team aim to keep Courtney Place vibrant. Their efforts will play a key role in shaping the future of Wellington’s iconic Golden Mile.